Responsibilities
- Coordinate social media marketing campaigns and day-to-day activities including; analytics and reporting, content scheduling and publishing, social listening, engagement and moderation.
- Use Social Bakers/Emplifi, Twitonomy, LunarCRUSH and other marketing tools
- Develop relevant and engaging content around key marketing narratives to target audiences
- Work with the Design Team to ensure brand consistency and maintain a consistent brand voice and visual consistency across all official Integral marketing channels.
- Work with CMO to develop and expand outreach efforts to crypto influencers, community members, token holders and users (crypto whale traders).
- Create, curate, and manage content on social platforms, uploading content and supporting/moderating live talks on Twitter Spaces, YouTube, etc.
- Create and manage a content database and reporting on (views, likes, sharing, etc.)
- Measure the success of the channels and social campaigns: report on and analyze key metrics and work with the team to adjust strategy when necessary.
- Creative, fun and great at building relationships.
- Able to thrive in a fast-moving, dynamic environment and able to constantly switch gears between the big picture and specific deliverables, while never losing sight of results.
Ideal Requirements
- 5+ years of experience leading social media marketing campaigns (mainly Twitter).
- 3+ years of experience in crypto/blockchain/DeFi/web3/NFTs.
- Advanced understanding of modern digital marketing concepts and technology.
- A creative storyteller with content creation experience.
- Excellent communication, prioritization and project management skills.
- Experience using social media management tools like Hootsuite, Sprout Social or Emplifi.
- Native or fluent English speaker/writer with excellent communication skills.
- Bachelor's degree in design, art, marketing, communications or a related field.
- Self-driven with the ability to manage projects from inception to completion.
- Collaborative spirit for co-creating with team, community, and partners.
- Handling pressure well and working towards tight deadlines.
Compensation & Benefits
- Competitive salary paid semi-monthly in crypto + token equity.
- 100% remote, full-time role in DeFi.
- A cutting-edge project to promote in a rapidly growing industry.
- Work with a global and intellectually engaged team.
- An equal-opportunity work environment.